BURGER KING | PACKAGING & ILLUSTRATION
In 2015 Burger King prepared a Halloween surprise for their fans – a black coloured Whopper as well as Pumpkin spice coffee. The client briefed a special Halloween packaging that had to be Instagram-worthy, fun and engaging. All the designs were developed in line with the new brand positioning – authentic and honest, hands-on, don’t take life too seriously, bold and confident. All of these were expressed through “hand-stamped” and perfectly-imperfect witty graphics.
Designed at Turner Duckworth.